I’ve been going to donut shops for donuts and coffee my
entire adult life. I went to donut shops when I was a teenager with the
munchies after a concert or a movie. I’m sure that my mom and dad took me to
donut shops every now and then for a donut with sprinkles as a child while they
rethought the whole decision about parenting. I know something about donut
shops.
I liked it when donut shops sold donuts, muffins, coffee,
tea and soft drinks. I liked it best when donut shops sold only donuts, muffins,
coffee, tea and soft drinks. You would go into the store, tell the clerk what
kind of donut you wanted and what you wanted to drink. You would pay and they
would put a donut on a plate and the coffee in a porcelain mug right in front
of you. There would be sugar on the counter within reach of everyone sitting
down, cream and serviettes. You would enjoy your break and be on your way. Time
elapsed about twenty minutes from the minute you walked in till you walked out.
Sometimes, we would sit talking through several cups of coffee and an hour or
so would pass. No one cared. It was a civilized time.
Things started going downhill when bagels were introduced.
Bagels took longer to prepare, needing to be toasted, buttered, sometimes cream
cheesed and wrapped in paper. I suppose that coffee shop owners realized that
their profit would go up if they gave the customers more selections to go with
their coffees. Next to come were the fancy flavoured coffees and those iced
coffee drinks that women find so very refreshing while they are wandering up
and down the supermarket aisles in their flip flops. Soups and sandwiches!
Soups and sandwiches were the next invaders and yet more time was taken to
prepare them, causing line ups to order and pay. Line ups!
Who lines up for coffee? Yep, I do now. The coffee is much
the same but now the people who are in line ahead of me have to look at the
overhead menu to decide what they want to order. They couldn’t make up their
minds while waiting in line for five minutes; it had to wait until they were
talking to the counter clerk. Foolish people! Incidentally, the selection of
donuts has diminished over the years. There was a time when I couldn’t decide
which sugary delight I would treat myself to. Now, I am hard pressed to find
anything I actually would like to eat. Oh, and they are half the size they once
were! They are even selling the donut holes.
Today I was sitting there, having a coffee and wondered
whether it would be cheaper to buy a box of those donut holes or to buy one of
those tiny donuts. I looked up to the high tech menu boards to find the price
of a donut vs. the donut holes. I waited for the menu board to scroll through
all of the selections and realized that it had scrolled through and the price
of donuts and the holes weren’t there. What?
I was amazed to say the least. You can find out the price of
a toasted bagel with herb and garlic cream cheese, a BLT panini, egg salad
sandwich, French vanilla coffee, mushroom soup, sausage breakfast sandwich,
breakfast wraps and even hot potato chips, but you can’t find the price for a
donut.
I suspect that it won’t be very long before I go to my
favourite donut shop and find that they have done away with donuts altogether
since they don’t generate enough income. I wonder if I will be around when they
stop selling coffee in the coffee shops.